Niche Marketing – Free Marketing Tip #4
Find your niche (it’s pronounced knee~shhh it should not rhyme with itch)
Let’s get to this one quickly my program on is about to start and I don’t trust the machine to tape it properly if I’m not watching it.
Want to learn a business secret that will scare you? Of course you do.
It might just be a business secret that ends up making you a lot of money.
Here it is, sell less stuff…
But surely you’re thinking the more stuff I’m selling the more money I’ll make.
It’s not true if you’ve got a stomach ache and you go to the pharmacy and there are two tablets that cost the same one says on the bottle that they cure stomach aches.
The other one says they cure stomach aches, head aches, aching knees, joint pains, heart burn and fevers.
Which one would you trust & buy to specifically deal with your stomach ache? I would think the one that specialized in that one thing
The more specific that you can be with what you are selling, those people that want to buy it are more likely to seek you out because of your expertise.
Also the less competition that you’ll face, we sell kitchens is a lot of places, but places that only sell marble kitchens? Fewer of those. Less choice. Also less choice can equal higher prices.
Find a niche, and oh yeah…also click and subscribe.
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